Search Engine Optimization
How Electric Lemonade Optimizes Your Website at its Building Blocks
Think of your website as your virtual office. The first step is to have customers find where you are located. Now imagine you have a top-notch website in place, but you simply aren't getting the traffic you expected. That's where Electric Lemonade comes in. At Electric Lemonade, we know that more than 80% of all web users know exactly what they are looking for on the Internet. And almost half are using search engines such as Google to help them find websites. Studies have shown that most users don't bother to look past the first two search pages – making prominent place on these search engines critical. So how do you get your website listed in these pages? Electric Lemonade.
Keyword Analysis
We begin this process by selecting effective keywords for your website – keywords that are the basic building blocks for your natural search optimization campaign. We use these keywords to target the Internet's major search in order to drive traffic to your website. Through our keyword analysis phase, only the most qualified users will find the specific pages within your website that are relevant to their search query.
Competitive Analysis
After we establish the most effective keywords for your website, we'll provide you with the tools to keep you ahead of your competitors at the top of the search engines. Through a competitive analysis report, we'll show you just where you stand in relation to your competitors in the search engines.
Having the Right Content
Remember, having the right content in place on your website can help drive traffic. Using the right keywords, we will rework your content in a search engine-friendly format to ensure you're receiving prominent placement in the search engines.
Code and Link Enhancement
While content is an important part of your website, codes and links are also read by spiders. Search engines rely on specific code to determine the content within a Web page – and we know how to make that code work for you. When link enhancement is concerned, we make sure that the spiders find your site to be relatively important in a certain subject matter. Relevancy based search engines use linking to determine the relative credibility of one site versus another when subject matter is concerned.