Content Creation Services and Types of Content
At Electric Lemonade, we believe knowledge is power. By educating your audience, you give them the opportunity to walk away from your business, but the knowledge that doing so would be a mistake. Our editorial services keep information central, because having an informed audience means more opportunity for growth and sales.
Inform the Consumer, Reap the Rewards
These days, consumers are constantly bombarded with advertisements and sales language, which makes them very in tune and on the lookout for people who might be selling to them. To be taken seriously as a business online, you must find ways to offer the consumer something in return for their time. This is where educational content marketing comes in.
By educating and informing your potential clients and customers about the problems your business solves and by creating authentic, memorable stories, you can provide value without going over the top to sell the your services and products.
The Secret to Content Marketing that Works
It is not easy to relay information about your product or service to those with keen eyes who are prepared to avoid any sales language. Luckily, our editorial team knows how to do just that.
The secret to content creation success is extensive research, a rock solid strategy, a good story, and a tried-and-true editorial team that can create invaluable content that empowers the reader and moves them to take action.
At Electric Lemonade, we offer content creation services on a monthly retainer. Some of the types of content we can create for you include:
- Educational websites
- Landing pages
- Interactive content
- Video content
- Interview content
- White papers
- Free guides
- Case studies
- Graphical content and illustrations
- Professional photography content
How We Do It
We go through a few different steps when creating one-of-a-kind content for you.
- Step 1) We perform an in-depth website audit and conduct a preliminary interview to learn more about your organization’s goals and objectives.
- Step 2) We research your audience and competition.
- Step 3) We conduct extensive research to aid us in creating an editorial mission statement, content persona, and monthly content strategy.
- Step 4) We begin to publish content on a weekly or bi-weekly basis and measure the success.
Content Creation Fees and Costs
We charge a flat monthly fee to research, curate, and create high-quality content for your site. We are not advocates of long-term contracts, however we do request patience because most new content marketing strategies can take time to gain traction.
Our monthly content marketing services vary depending on your industry, targeted geography, the competitiveness of your market, and the type of content needed, whether written, visual, or video.
To learn more about our editorial services and get started on growing your business, give us a call.