Savannah/Chatham County CASA is a non-profit organization that partners with community members to provide advocacy for abused and neglected children. The annual Dancing with Savannah Stars is one of their most important fundraising events of the year.
Goal
Create a new “Dancing with the Savannah Stars” digital campaign to bolster awareness about CASA and substantially increase revenue.
Solution
Electric Lemonade launched two new websites for Savannah/Chatham County CASA to achieve these goals: one was for the organization itself, the other was specific to the Dancing with the Savannah Stars event.
The new websites included new written and video content. We also deployed a social media campaign and contacted area media outlets to further spread the word about CASA and the event.
We were proud to do this work free of charge.
Result
The 2015 Dancing with the Savannah Stars event generated a record $135,000 in revenue. Savannah/Chatham County CASA’s new general website continues to meet the organization’s needs.
Services Utilized
Creative
SEO
Content Strategy
